Enhanced Lead Management Workflow

A health insurance major with a vast network was troubled with poor customer satisfaction levels and low market penetration.

Client:

A leading health insurance provider in India.


Challenge:

The insurance firm wanted to expand its provider network and increase market penetration.


Latlong’s Solution:

Latlong helped customer identify gaps in provider network, by juxtaposing end-user locations and provider network location. For this activity, Latlong’s geo-coding API and Latlong Aaloka were used across customer’s hospital, pharmacy and diagnostic centre networks.